BESTLIFEREWARDED INNOVATIONS INC.

BestLifeRewarded Innovations (BLRI) is a Canadian company that provides comprehensive digital wellness engagement solutions. Founded in 2010 by Susanne Cookson and Cynthia Hastings-James, BLRI's mission is to improve the health of Canadians through evidence-based wellness programs. BLRI offers a platform that is tailored for the individual, customizable for the employer and includes a robust library of health education, health tracking tools, integration with Fitbit and other wearables, and offers multiple rewards structures. BLRI was acquired by People Corporation in 2021. BLRI has improved the health of Canadians by providing Canada’s leading comprehensive digital wellness engagement solution. Organizations that implement BLRI’s corporate wellness programs have seen unprecedented and sustained engagement, and significant improvements in overall team member well-being. BLRI's platform has been recognized globally for its evidence-informed innovation in health behaviour change. BLRI's co-founders, Cynthia Hastings-James and Susanne Cookson, along with their team, support over 12,000 Canadian companies and nearly four million Canadians. BLRI focuses on results-oriented disruptive technology research to foster efficiencies and measurable change.